If you’ve searched for jobs on a company’s website recently, you may have noticed a button saying, “Join our talent network.” Talent networks (also known as talent communities) are becoming a common practice amongst employers who want to stay in touch with interested job seekers.
Talent networks are automated platforms that enable job seekers to upload their information (name, contact information, work history, etc.) into a company’s database to be notified of new job opportunities. The benefit for companies is that, when a position opens up, they automatically have a pool of interested candidates to contact—as opposed to posting a job and waiting for job seekers to apply. This helps the company save time trying to recruit new hires.
But talent networks don’t just benefit companies. In fact, job seekers have a lot to gain from joining a company’s talent network. Consider the following:
You’ll be the first to know about new job openings.
When you sign up for a talent network, you automatically opt-in to receive updates via email about new opportunities in your area of interest. (Don’t worry—you can always adjust your email settings so your inbox isn’t flooded.) When new opportunities open up, you’ll be among the first to know, giving you an edge on other job seekers who are only searching external websites for jobs.
You’ll spend less time on job searches.
Because you are automatically alerted to new job openings, you do not have to worry about going back and checking for new openings every day. Instead, you can use that extra time to network, refine your resume or learn a new skill.
You’ll build your professional network.
In addition to sending out job alerts, companies use their talent networks to invite interested job seekers to networking events, job fairs and other special events. These are a good way to meet not only people who work at the company, but also fellow industry professionals. The more people you add to your professional network, the more people who can offer advice, insight and support, and who can introduce you to new experiences and opportunities.
You’ll stand out from other applicants.
Companies want to hire people who want to work with them. When you sign up for a talent network, you’re telling the company, “I want to work here someday,” and establishing yourself as an engaged, interested candidate. You’ll also get access to insider information about the company—such as new product releases or industry recognition—so you’ll be prepared to answer that age-old interview question, “What do you know about us?”
You’ll discover opportunities you may not have considered before.
When you get job alerts from the talent networks to which you belong, you may be surprised by some of the opportunities that come your way. That’s because the technology behind talent networks finds jobs that match your skills and experience. Chances are you have transferrable skills that make you a viable candidate for a variety of roles beyond your current job title. Take the opportunity to explore these new opportunities and learn more about them – and you may just discover a new career.
You’ll get to a better sense about the company and how you might fit in.
There’s nothing worse than showing up for your first day on the job, only to find out that the company and its culture are completely different from what you envisioned. You may be so focused on “selling” yourself during the hiring that you never stop to consider whether the company is right for you. When you join a talent network, you’ll get a better understanding of how the company works and what it’s like to work there, enabling you to determine if you would be a good fit—and eliminate “buyer’s remorse.”